Teak Wood Product Magazine

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Open publication - Free publishing - More magazine

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Teak Furniture Product - Background

In the world, there are many kind of trees and we can make it for anything that can useful for our life such as make its wood for furniture. One of kind wood such as teak wood can look beautiful for our daily need in our home and our business by made it for furniture. In this blog, we will tell you about meaning and kind of teak furniture.

Teak is used to make outdoor furniture, boats, and other things which require resistance to the elements. Teak is used for outdoor furniture because of its natural durability in extreme weather conditions and because of its relative rarity. Being more expensive than most other woods, teak furniture has become something of a status symbol. Not only is it common for a teak bench, chair, or table to last 70 years standing out in the elements, it is also common to pass down such furniture to future generations as an heirloom.

Kinds of teak furniture

Teak furniture can remain outdoors in any climate year round, and can be left unfinished or protected. Plantation teak wood can be considered eco-friendly due to its long life expectancies. To ensure the reduction of impact teak furniture has to the environment, many forestry companies produce sustainably managed plantation teak.

Tables and dining sets

In places and seasons where eating outdoors is common and pleasant, it is common to find wooden dining tables and chairs in gardens, backyards, deck areas, patios, pool yards and sun rooms. Teak is an excellent material for this application, because it will not be broken down in the sun like plastics, it is less prone to the elements like other woods, it is lighter and cooler than iron, and will not easily bend or break like tubular metals.

Benches

Benches are perhaps the most common use of teak other than marine applications. Teak benches are ideal for commercial use due to their strong nature and natural resistance to decay and termites, and are available in an endless variety of designs and lengths.

Sun loungers

Teak is popular for chaise longues and other recumbent seating because it is more durable and better crafted than most plastic loungers and will not get hot in the sun like metal loungers. Since these chairs are heavy, they often have 2 or more wheels for easy transport from place to place.

Adirondacks

Adirondack chairs (also known as Muskoka chairs) are comfortable with their high backs, their contoured seats and their wide arm-rests. The arm-rests provide ample room for food and beverages for comfortable meals while reclining with no table required, making them popular with outdoor cafés and bistros as they offer seating and a small place for food without the need for a table.

Umbrellas

Teak is a popular and traditional wood for the frames of large umbrellas such as shade umbrellas and market umbrellas. While teak provides the durability, weather resistance and lightness needed for such an application, metals like aluminium are more popular and generally a cheaper choice.

Deep seating

Complemented with weather resistant and outdoor cushions and similar to living room furniture, deep seating patio furniture is becoming more and more popular in places with warmer climates. With landscaping and outdoor décor being such a popular trend, furniture to sit in and enjoy the space has followed suit. The teak wood construction allows patio furniture sets to last years longer than other wood furniture.

            Teak is used for outdoor furniture because of its natural durability in extreme weather conditions. Very nice furniture.

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A Direction Sheet

The direction of this product are :

1. Subject of piece

Teak Furniture Genuine Quality Product from Phare Province, Thailand

2. Format
we should primarily promote our product by :
            First, a  brochure because it is a low-principal and got more pictures and  more detail. The product will approach to the buyer directly.

Second, website or social network because it is able to access to the foreign buyer easier than other medias, low-principal, got more pictures and more detail.  

Third, exhibition such as Furniture Fair and Furniture Expo because the buyer have an opportunity to see tangible product and the product will access to the exact buyer targeted.

3. Objective
The furniture always have new design models and developed since the product was released  to response the demand of buyer such as the design of new product which is more comfortable, trendy, and stable.

4. Intended buyer
Our targeted group are foreign buyer or leisure tourist  such as Chinese , Arabic , Europe and so on. Anyway, we got domestic homemaker who is our target buyer also.

5. Angle hooks the buyer
“Teak Furniture buy 1 get 1” and “Teak Furniture 30 % discount”

6. Key Idea
The product is reliable, stable , and affordable for buyer. Furthermore, we need to take care or maintain for our newbie-buyer and old-buyer equally because we need keep our buyer for long term (After service )

7. Lenght
The duration of promoting the product is a year. So that , we need to know the product is saleable and gain more profit. After, if our some products are gain more profit we need to design it and export it more.

8. Deadline
The product must be adequate enough for buyer and we must make a pre-order when the product isn’t adequate so that the product will not remain in the inventory . the deadline of product should be made by accurate date. the product must be completed before it has been shown.

9. Product Example

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What is OTOP?

OTOP is the brand of products under the 'One Tambon, One Product' project, a nationwide sustainable development initiative launched by the Thai government in 2001. It aims to promote the unique products made by local communities, by utilising their indigenous skills and craftsmanship combined with available natural resources and raw materials.

OTOP drew its inspiration from Japan's successful One Village One Product (OVOP) programme, and encourages village communities to improve local product quality and marketing. It selects one superior product from each tambon to receive formal branding as a "starred OTOP product", and provides a local and international stage for the promotion of these products.

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